Narrative and change go together like a horse and carriage
One of the themes that we look at is the relation between narrative and change. Any decent film has its main character experience a character arc, because without that, there can be no plot. “From zero to hero” or Casablanca’s beginning of a beautiful relationship there is always change. The same is true for writing a proposal or a blog. Persuasive writing always has some intention of change woven into it.